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Katy Goshtasbi

Personal Branding Corner: Give to Get

Nowhere in any of my programs will you find me saying that the point of personal branding is about you getting more business or “taking” for yourself.  This seems counter-intuitive because personal branding is about selling yourself and your uniqueness.However, the entire premise of personal brand management is about understanding that you are to give to others and fulfill their needs by bringing them value.  Oftentimes, I find that as professional service providers (lawyers, doctors, CPAs, etc) clients  get confused here.Click HERE to read the rest.

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joannacm

Ms. JD’s 2012 Conference, She Leads: Student Thoughts

Ms. JD hosted its Fifth Annual Conference on Women in the Law, "She Leads," on October 5th, 2012.  Here is the story of what being a part of the 2012 Ms. JD Conference meant to a group of students from The University of Texas School of Law. At She Leads, UT Law NWLSO co-president Jennifer Goodwillie learned the importance of self-promotion. "While hard and good work may get me through a law school exam, it won't necessarily get me where I want to go in my career," she stated. "It's important to be vocal about what you want.  If you want to go into a meeting, ask.…

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laineebeigel

Are There “Signs” Leading you to the Right Career?

Some people believe in signs. I happen to be one of those people. However, when it comes to my career, every "sign" I thought was leading me to the perfect job has been wrong. For instance, when I decided I no longer wanted to work at a Law Firm, I did a lot of research on jobs where I could still utilize my law degree. I ended up getting an interview at a Pharmaceutical Consulting firm. This was obviously meant to be! My husband was in the Pharmaceutical Industry AND one of my best friends was a Consultant.  Clearly, between the best…

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watson28

Ask ABA President Laurel Bellows a Question!

Do you have a question for ABA President Laurel Bellows? Laurel will be answering questions at the "Build Her Power Base: A Conversation with ABA President Laurel Bellows on Leadership and Entrepreneurship" Event on January 31st. Do you want to learn how to become a leader in the ABA?Do you wonder how Laurel manages her busy schedule? Ask her a question! To submit your question, please post it in the comments to this post. We are accepting questions until January 17th. Interested in attending the event? Click here for more information. 

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KMLW

She Leads: Interview with Edith Perez - Keynote Speaker at ABA WILL Academy

From the moment Mary Cranston introduced Edith Perez as the keynote speaker for the ABA Women In Law Leadership Academy (WILL), I felt a connection to her.  It wasn’t just that she spent 26 years of her career at the law firm that I also call home; it wasn’t just that, like me, she was petite, or that we both came from rural beginnings. There was something about her that drew you in. Maybe it was that, despite being a petite woman, she commanded a room full of hundreds. Maybe it was that she projected an optimism that was contagious.…

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Katy Goshtasbi

Personal Branding Corner:  Self Promotion or Bragging?

One of the biggest obstacles I've discovered about lawyers and other business owners trying to master their personal brand is their inability to know when it is acceptable to toot their own horn, or self-promote. The result becomes a poor personal brand, filled with uncertainty.A couple of things factor in to this obstacle.  First, is that people lack the self-confidence in understanding their uniqueness and owning it.  People do not believe their lives are unique or that anyone would care.  This poor mentality manifests in so many parts of our lives.  For example, I have found that when people get a compliment, they cannot even…

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vhogan

Trading in the Expense Account: Transitioning from Big Law to Public Interest: New Year, New You. New JOB?

Ah, January 2013. It’s the beginning of a new year and, perhaps, time to think about what lies in your future – personally and professionally. At this time last year, I woke up one morning knowing, not just thinking, that things needed to change. I wasn’t unhappy, but I knew that I didn’t want to keep doing what I was doing. So, I took a chance, quit my firm and my six-figure salary, and took a non-profit job making roughly a quarter of my previous salary.  And, I love it. This series will be about what it takes to give…

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Levo Jenn

9 Failproof Salary Negotiation Tricks from Kate White

Kate White truly fits our definition of a power woman. She served as the editor-in-chief of Cosmopolitan (yes, the magazine), has a husband and two kids, and has published bestselling fiction and non-fiction novels. Plus, she’s done it all while maintaining a reputation as funny, daring and a bit irreverent. That’s why we are in love with the very real career advice she gives in her new book, I Shouldn’t Be Telling You This: Success Secrets Every Gutsy Girl Should Know.The Levo League was lucky enough to get the scoop on some salary negotiation tips that came straight from Kate!…

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Katy Goshtasbi

Personal Branding Corner: Time Management & Stress & Your Personal Brand Part II: Take A Page From Starbucks, Get Your “Joy” On

In our work with clients, we are always trying to get them to understand and incorporate the concept of "joy" into their personal brand.  We explain that no one is buying anything from us if they don't emotionally feel joy when they are around us.  While most clients get the point, there are those that just can't understand the emotional factor.The sad part is that as corporate employees, business owners and professionals, we have lost our sense of joy.  Therefore, we can't really connect with clients and prospects and exude joy- even if we do really get the concept.   The…

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editor

Ms. JD Local Event - Success Tips For Young Lawyers Panel in San Francisco!

Ms. JD is proud to announce another Ms. JD Local Event in San Francisco: Success Tips For Young Lawyers.  Join Ms. JD Sponsors, Latham & Watkins and Lateral Link, and Co-Sponsor, the Barristers Club of The Bar Association of San Francisco, on December 14, 2012, for a powerpacked lunch filled with tips about how to stand out from the crowd no matter what area of law you're working in now or what your longterm goals may be!  Our expert panel will answer your questions about how to expand your skills, what senior lawyers really want from junior lawyers, and what makes a…

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